While some local SEO challenges specifically plague stores with physical locations, others plague service providers without a physical presence in the locations they wish for search visibility.

This is a huge problem when it comes to earning organic search traffic. According to Search Engine Journal, the local map pack shows up 30% of the time and those links receive more than 70% of organic search traffic.

It’s no surprise why enterprise companies rely on local SEO to get foot traffic into their stores or connect customers with their services.